AA Power Marketing, the marketing agency founded by sibling entrepreneurs Diana and Norberto Abreu, has announced an exclusive strategic partnership with Spain’s Eberlin Biocosmetic — a globally established skincare brand with over 40 years of experience and a presence in 22 countries.
This new collaboration marks the official launch of Eberlin Biocosmetic into the UK market, with AA Power Marketing taking the lead on brand strategy, training, and market education. Together, the two companies aim to support British skincare professionals in delivering superior results by integrating Eberlin’s premium homecare systems — while driving profitability and client retention.
“We’re thrilled to introduce Eberlin Biocosmetic to the UK,” said Diana Abreu, Co-Founder of AA Power Marketing. “Their science-backed formulas and holistic philosophy bring something truly special to the professional beauty space. Our mission is to help Eberlin resonate with UK professionals and consumers alike while equipping clinics and salons with the tools to thrive.”
AA Power Marketing will be responsible for educating the UK market on Eberlin’s innovative techniques and products, shaping tailored messaging, and building a flexible training infrastructure to meet the specific needs of the UK’s beauty sector. The goal is to ensure seamless integration and long-term success within a highly competitive industry.
Eberlin Biocosmetic CEO Fernando Lareu emphasised the brand’s proven approach to entering international markets: “With over 40 years of history and presence in 22 countries, Eberlin Biocosmetic has always made it a priority to adapt to the culture and business style of each market.
“In the UK, we’ve entrusted AA Power Marketing to guide our integration, as they deeply understand both the consumer mindset and the professional beauty landscape. Through this partnership, we are confidently aligning our products and services to local needs, helping beauty professionals increase their service value and sales through high-quality, results-driven skincare.
“This collaboration offers us the fastest, most effective route to enter the UK market with the right marketing, education, and sales approach from day one.”
This partnership brings together Eberlin’s decades of research and formulation excellence with AA Power Marketing’s insight-driven approach to market entry — a powerful formula set to transform professional skincare in the UK.
