IRVINE, Calif.–(BUSINESS WIRE)–Jan 22, 2025–
YogaSix, the largest franchised yoga brand in the United States, is celebrating expansion into Asia, with the opening of its first studio in Japan. The new studio, which opened its doors on January 7, is in the Shinagawa neighborhood of Tokyo, offering a modern, innovative, energizing, and inclusive yoga experience to the local community, including YogaSix’s signature heated yoga class, Y6 Hot.
Behind the Japanese expansion is Sunpark Co. Ltd. of Osaka, a multi-brand operator and global franchisor of restaurants, entertainment concepts, and fitness centers with more than 100 locations in Japan, Singapore, Thailand and the United States. They are also the Master Franchisee for Xponential brands StretchLab and Pure Barre, which have both launched in Japan. YogaSix joins other Xponential fitness brands that have entered Japan, including Club Pilates, Rumble, CycleBar, Pure Barre, and StretchLab.
“We are thrilled for YogaSix to make its debut in Japan with Sunpark Wellness,” said Bob Kaufman, President of International for Xponential Fitness. “Our boutique health and wellness concepts have resonated well with the Japanese fitness market and we are confident that YogaSix will thrive, with its modern and accessible approach to yoga.”
“YogaSix has great potential for growth in Japan, with its fresh take on the ancient practice, focus on community, and countless benefits for the body and mind,” said Ken Takagi, founder and CEO of Sunpark. “The Shinagawa opening is only the beginning, and we are excited to keep expanding the concept throughout the country alongside local business owners who are passionate about health and wellness and making yoga accessible to all.”
International expansion has become a key part of YogaSix’s growth strategy, as the brand recently opened its first European location in Germany. In the United States, the franchise has an established presence with nearly 200 open studios and several in development.
Featuring world-class instructors and utilizing modern language, YogaSix offers diverse yoga and fitness programming that attracts and empowers customers of all ages, backgrounds, and body types. For more information about YogaSix, visit www.yogasix.com.
ABOUT YOGASIX:
Founded in 2012, YogaSix is the largest franchised yoga brand in the United States that offers a broad range of heated and non-heated yoga classes, strength-building and cardio-boosting fitness classes, and meditation accessible to all. Class formats include Y6 101, Y6 Restore, Y6 Slow Flow, Y6 Hot, Y6 Power, Y6 TRX, Y6 Mix, and Y6 Sculpt Flow. Classes at YogaSix eliminate the intimidation factor that many people feel when trying yoga for the first time, offering a fresh perspective on one of the world’s oldest fitness practices. Ranked in Entrepreneur Magazine’s Franchise 500 in two years running, and Fastest-Growing Franchises and Top New Franchises two years running, YogaSix is headquartered in Irvine, California and backed by Xponential Fitness, one of the leading global franchisors of boutique health and wellness brands. To learn more about YogaSix, visit www.yogasix.com.
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Media Contact: David Robertson, Fishman Public Relations,[email protected]
KEYWORD: CALIFORNIA UNITED STATES JAPAN NORTH AMERICA ASIA PACIFIC
INDUSTRY KEYWORD: RETAIL HEALTH SPORTS OTHER RETAIL OTHER SPORTS FITNESS & NUTRITION GENERAL HEALTH
SOURCE: YogaSix
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PUB: 01/22/2025 08:56 AM/DISC: 01/22/2025 08:55 AM
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