Sofia Richie has unveiled a new baby range with Amazon that includes plenty of adorable clothes and essentials for babies, toddlers and young children with prices starting from £9
As one of the chicest parents around, it’s no surprise that Sofia Grainge (formerly known as Sofia Richie) has been making sure her daughter, Eloise, is also always dressed in adorable outfits. If you ever needed a mother-daughter duo style inspiration, Sofia and Eloise are it.
That’s why fans were delighted when Sofia revealed her latest fashion collaboration with none other than Amazon. The collection launched at the end of last year on Amazon, and features a limited edition range of clothing for babies, toddlers and young children as well as matching pyjama sets for adults, so you can your little one can twin in style.
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Unlike other celebrity fashion collabs, which can err on the pricey side, the Sofia Grainge X Amazon collection is also super affordable. Pieces start at £8.99, with everything in the range priced under £50, including the adults matching pyjama sets.
There are more than 40 pieces still available to shop directly from Amazon, and there’s everything you need to keep mum, dad and your little one cosy and fashionable this winter. From cosy teddy coats and tulle dresses to knitted playsuits and robust denim, there’s everything your little one could need for any occasion.
Each item mirrors Sofia’s own sense of style, with timeless designs and a chic, neutral colour palette which includes plenty of pastels. This means you can always hold onto your pieces to pass down to your next child, or gift them to a fellow new parent once your little one has grown out of them.
Sofia even shared a snap of Eloise wearing a cosy pastel yellow cardigan (£16.99) from the collection on her Instagram, writing: “Created this yellow cardigan just for her” as she announced the launch of the new range. Fans were also quick to share their love for the collection, with one writing: “We have both yellow cardigans! Such a fun remix for girls.”
Whilst another added: “Such a lovely and special cardigan. My sons have been wearing the polar bear pajamas that you designed! We love them!”
Amazon shoppers also praised it, saying: “The cardigan is excellent quality, cable pattern continues on back unlike other knitwear where the back is plain (pet hate of mine) the cotton knit is very soft and snuggly and washes well, buttons are of a high standard too. Overall fantastic value for the price paid.”
You can shop the complete Sofia Grainge X Amazon collection here.
Elsewhere, Mollie King also recently launched her new Maybe Junior range at Boots, following on from the success of her Maybe Baby launch last year. The new Junior collection features pieces for children aged six and under, and she’s also released brand new designs for the Maybe Baby range.