Shoppers can’t wait to get their hands on the ‘cute’ new Primark range
Primark has impressed shoppers by introducing ‘cute’ new £3.50 clothing. The fashion retailer has built a reputation for selling affordable yet stylish outfits, and the shop’s designs often go viral on social media. Based on the online reaction, the high street retailer has launched another successful range.
As seen in a TikTok video, the retailer is stocking new colourful matching sets. The range includes a ‘super soft vest’, ‘matching shorts’, and ‘cute little tees’, each priced at £3.50, with multiple colour options available.
Showcasing the sets, which are sold separately, @Prmark_lincoln wrote: “Our new supersoft sets have landed in store and we are obsessed. Get yours before they sell out!! Only £3.50.” Praising the ‘new £3.50 separates’ in the video, the store added: “Such a bargain.”
Social media users loved what they saw in the footage. The video went viral in hours, racking up 675k views and 82k likes to date. There were also hundreds of comments from viewers, with many keen to find the new range in their local store.
Responding to the video, one Primark fan wrote: “And now this is gonna be a repeat of summer 2022.” Another shopper replied: “There are so much more cuter tho,” and a customer agreed: “Literally!!!”
A second response said: “Swear the first top I will be buying in every colour.” In a different comment, an excited shopper wrote: “Ok, cute, I need to go Primark now.” Someone else said: “Omg wait love,” and a fan praised: “Stun need.”
There was more excitement in the comments when a viewer wrote: “YES PRIMARK IS BACKKKK.” A happy shopper agreed: “They are back but so much nicer.” Another comment read: “omfg we need nowwww it’s the old gym sets but soft versions!!!!!!”
The store replied: “We think they are even better than the last ones.” Others compared the set to Zara. A fashion fan claimed: “Look like the Zara ones.” Someone else thought: “They look literally identical to the Zara ones.”
Not everyone was as impressed, though. A different response said: “Who’s wearing shorts in this freezing cold, can we get some matching flares.” Another viewer asked: “Was there a leggings option too?” The store answered: “No leggings, unfortunately.”
Shoppers interested in the sets are advised to check stock in their local store. Customers can find their nearest store here. By the looks of it, the new sets aren’t currently available online. However, there are more ‘soft’ options, including the £6 Buttery Soft Long Sleeve Cut Out Top.
The product description states: “Snap up this Major Find – designed in a super soft fabric, this long sleeve top feels like butter from the first wear. It’s cut with a classic crew neckline at the front and a statement cut-out back with a cross-over detail for added airflow.”














