B&M says this “creamy and caring” shampoo could help “reinforce your hair”
Shoppers can “reinforce” their hair with a new product now on sale at B&M. The discount retailer, which has over 700 locations across the UK and Ireland alone, promises the shampoo will give your locks the “best treatment possible” at a bargain basement price.
The L’Oreal Elvive Dream Lengths Shampoo comes in a sizeable yet colourful 90ml bottle. Available for £2.35, interested buyers can find out more right now on the B&M website.
Describing the item, B&M said: “Give your hair the best treatment possible with L’Oreal’s luxurious shampoo. This creamy, caring shampoo is enriched with a cocktail of Keratin, Vitamins and Castor Oil.
“The formula cleanses and helps to reinforce the hair. It helps to protect against breakage and reduces the appearance of split ends Reinforces fragile lengths. For long, damaged hair.”
Restoring shampoo is designed to help improve the condition of dry, damaged or over-processed hair. Often formulated with moisturising ingredients, it works to cleanse the hair while replenishing lost moisture, helping reduce the appearance of damage and leaving strands feeling softer and easier to manage.
It can also be incorporated into a regular haircare routine to help maintain healthy-looking hair. Shoppers interested in the product will need to visit a store, as it is only available for in-store purchase. Stock levels can be checked using B&M’s online store finder.
The same product is available for more elsewhere. Although currently out of stock, Amazon lists the L’Oréal Elvive Dream Lengths Shampoo for £5.23, making it almost £3 more expensive than B&M’s price.
A wide range of other high street brands offer affordable haircare products too. Home Bargains, for instance, is offering the American Crew Detox Shampoo in a mammoth 1000ml bottle, worth £21, for £6.99.
Describing the shampoo online, Home Bargains said: “American Crew Detox Shampoo uses coconut shells and Manicouagan clay to deeply cleanse and nourish your scalp, leaving hair fresh, revitalised, and full of essential nutrients. Perfect for a healthy, natural boost.”
It claims the inclusion of coconut shell particles helps stimulate the scalp when massaged into the hair, which it says can support scalp and hair health. The solution also contains Manicouagan clay, an ingredient American Crew suggests delivers nutrients including iron, calcium, sodium, potassium and zinc to the hair.
There is also a set from Gillette Labs with an Exfoliating Razor (£39.99, down to £24.99). The discount store said: “Experience ultimate in grooming precision with the Gillette Labs Exfoliating Razor, designed for effortless shaving and exfoliation in one smooth stroke.
“This advanced razor features a built-in exfoliating bar that removes dirt before the blades, ensuring a closer and cleaner shave. Its innovative 2D Flexdisc technology adapts to the contours of your face, maintaining consistent contact with the skin for maximum comfort.”
