Jonathan Assia
Co-founder, Chairman of the Board & CEO
Hi, everyone. Welcome to our event of unveiling a huge amount of work that our team has been working on for the past six months. It’s amazing to see so many people, so many familiar faces eTorians from across the globe. Thank you, everyone, for coming here. Our Pro investors that have joined us here to showcase their apps upstairs after the speech. Our partners are here, everywhere from SpaceX AI to Alpine to many other partners or investors. And of course, thank you to my family joining me here as well. And also welcome to the audience on X on YouTube, on our live stream across the globe.
We’ve started eToro with a vision of opening the markets for everyone to trade and invest in a simple and transparent way. But always, there has been a gap between the people who really have access to everything in the market and those who don’t. Initially, at eToro, it was really about lowering the friction, fractional shares in dollar amounts, enabling commission-free stock trading in U.S. shares, bringing crypto to retail and then bringing in a lot of the knowledge that we have in eToro through social, through connecting everybody in eToro to one another.
Today is really about how AI completely levels the playing field between retail investors and the most sophisticated investors across the globe. If I look at the past almost 20 years since me and my brother founded eToro, the first 10 years was really about lowering the barriers to entry. The next 10 years about how


