The secret to Emma Willis’ glowing skin is a careful skincare routine which includes a now on-sale collagen-boosting serum which shows results in less than a month
Despite celebrating her 50th birthday earlier this year, Emma Willis has been looking younger than ever thanks to her carefully chosen skincare routine. The TV presenter and soon-to-be new host of Strictly Come Dancing has been a long-time fan of Absolute Collagen’s beauty products, becoming an ambassador for them in 2023, and swears by their skincare products to keep her skin looking youthful and glowing.
One product that’s a staple in her routine is the Deep Lift Collagen Boosting Serum which you can currently get on sale, down from £35 to £32. The serum is said to reduce the appearance of wrinkles in as little as 28 days according to trials done by the brand, making it a great addition to your skincare regime.
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Absolute Collagen’s study said that participants saw an 18% reduction in their wrinkles, as well as a 27% increase in skin firmness after using the Deep Lift Collagen Boosting Serum for 28 days. You can also pick it up in a 10ml bottle for £10 (down from £17) if you want to try it for yourself before committing to the full-size 30ml bottle for £32.
To help with wrinkle reduction, the serum contains hyaluronic acid which both plumps and hydrates skin, making it looking fuller, bouncier and more youthful. It also includes bakuchiol, which is a gentle, plant-based retinol alternative, suitable for daytime use, and matrixyl, which supports your skin’s collagen production and improves the texture, making it look smoother and more radiant.
As it contains active ingredients, it’s always best to introduce slowly into your skincare routine if you have sensitive skin. If you’re looking for something a little more gentle on your skin, Caudalie’s Resveratrol-Lift Instant Firming Serum is a great alternative which contains 97% natural-origin ingredients, with the brand’s resveratrol complex, a vegan collagen booster and natural hyaluronic acid.
Meanwhile, The Longevity Serum from Tatcha is another good option, which contains bio-active lipids, a pro-AHA prebiotic and Okinawa cellescence complex. Based on Tatcha’s clinical study, users of the serum saw their skin looking 100% smoother and firmer within one week, whilst 100% also noted an instant improvement in their skin barrier.
However, beauty fans have been swearing by Absolute Collagen’s Emma-approved Deep Lift Collagen Boosting Serum , giving it an impressive 4.8 out of 5 stars. One reviewer wrote: “Very impressed with serum. It’s like Botox in a bottle. Just sent for my third bottle. Highly recommend.”
Another agreed: “Love love love this product. Excellent on the skin. It revives, rejuvenate and refreshes my skin. A product to invest in.”
Whilst another said: “I love this product. I have been using it for almost a year. When i have stopped using it to try a different product i have noticed fine lines looking more noticeable plus sagging jowls. Couldn’t live without it. I am hooked!”
One did mention, however: “I’ve only been using for a couple of weeks. My skin does feel a little softer but at the moment I’ve not noticed any difference in lines or wrinkles that I purchased it for. I would say however that my skin is very sensitive and most products cause acne outbreaks which this doesn’t. Its very gentle on the skin.”
Another wrote: “It is not the best at absorbing into the skin.”
But others have seen great results from using the Deep Lift Collagen Boosting Serum , writing: “Gamechanger! Have been using for 6 months and the Results are amazing- massively reduced lines on face particularly near eyes.”
