The fashion retailer’s ‘pretty’ heels reminded a shopper of another retailer’s style
A Primark fan has claimed the store is ‘giving Zara’ after seeing a new £18 pair of heels. The shopper made the comparison between the two fashion retailers after spotting Primark’s Floral Satin Mule Heels, which ‘went straight in [her] basket’.
Available online and in-store, Primark’s £18 shoes are described as ‘satin mule heels with 3D floral detail, an open toe and a slim heel.’ Telling customers about the heels on its website, Primark states: “Step into something special with these satin mule heels.
“Designed with a smooth black satin upper, they slip on easily and sit on a slim mid-height heel for an elegant finish. The open toe keeps the shape light, while the 3D floral embellishment on the strap adds a striking touch in a soft contrasting shade. A contoured padded insole helps keep things comfortable, and the single black sole keeps the look clean. A statement style ready for evenings out or dressing up your everyday looks.”
Shopper and TikTok user @Geordrobe said she loved the heels in a video post on the platform. Highlighting the Floral Satin Mule Heels alongside Primark’s £14 Mesh Bow Mule Heels, Georgia wrote: “What in the Zara is going on at Primark?”
In her caption, she added: “The way these went straight in my basket and I can’t even believe both are in my size. Primark is really giving Zara right now in The Shoe department.” Viewers were just as impressed.
Someone commented: “Love.” Georgia replied: “They’re so pretty.” Another fan wrote: “The second pair omg,” referencing the Mesh Bow Mule Heels. Georgia said: “Aren’t they so cute.”
For shoppers interested in the Mesh Bow Mule Heels, the shoes are described as ‘mule heels with mesh upper and bow detail perfect for the party season.’ Customers can choose between black mesh or leopard print designs.
Alternatively, shoppers looking for high heels might prefer Primark’s £22 Spiral Diamante Heeled Sandals, which are described as the ‘mule heels with mesh upper and bow detail perfect for the party season.’
Customers can choose between cream, burgundy, or black designs. The product description states: “Step into sparkle with these black spiral diamante heeled sandals. The slim stiletto heel and round toe create a sleek base, while two slim front straps shimmer with hotfix rhinestones.
“The standout spiral ankle strap wraps elegantly around your leg, covered in sparkling crystals for a bold, eye-catching look. With no buckle closure, the coiling strap offers a unique fit and style. Perfect for adding drama to your evening outfit, these sandals bring a dazzling finish that’s sure to turn heads.”
All of the heels are available for click-and-collect. Shoppers can check in-store availability on Primark’s website or find their nearest Primark store here.
