Primark has wowed fashion fans on social media with its new update to one of its most popular styles
Fashion fans love Primark’s jumpers — it’s no secret. The retailer’s £17 crew-neck jumpers are all over social media, where they’ve become something of a viral sensation. “The best jumpers,” as shoppers dubbed the trending style, are everywhere, and now fans are falling in love with a new style.
“The viral Primark knit now comes in a cropped / shorter version!!” as TikTok user @galslovehighstreet excitedly told viewers. Available for £15 on Primark’s website, the Essential Oversized Cropped Jumper comes in three stylish colours: lemon, hot pink, and blue. There’s also a light grey Oversized Cropped Jumper for £15.
The Essential Oversized Cropped Jumper product description explains: “With a classic crew neckline and long sleeves, this jumper is cut to a cropped length with ribbed collar, cuffs and hem.” Shoppers are “obsessed” with the new style.
Reacting to the jumpers, @galslovehighstreet said: “LOVE the lemon colour, perfect for spring,” and viewers were just as enthusiastic. Someone agreed: “Love the yellow,” and another fan replied: “Need the yellow!!!”
Elsewhere on TikTok, @sandra.ashton also loved the yellow jumper. In her try-on video, the fashion fan paired the jumper with white joggers and revealed that she’d found her new favourite jumper.
She added: “I think yellow is my new favourite colour. How stunning is this? I absolutely love this, and it goes perfectly with my joggers… How gorgeous is this colour? This is your sign to run to Primark.” A viewer wrote: Looks so amazing on you!” Another echoed the message, writing: “Suits you so much!” A third praised: “Yellow is my fave colour!! Love the top!”
In another video, @sandra.ashton added: “The new Primark jumpers are unreal,” sparking even more praise. An impressed commenter said: “Love this outfit for spring!!” Another thought: “This colour is PERFECT for spring.” A third fan said: “Love the knit.” Other viewers added, “Gorgeous”, “Obsessed”, and “Need need.”