Business Wednesday, Jul 15

“I am 48 years old, but just last week a new co-worker guessed my age as 36. People refuse to believe my real age when I tell them.”

Many of us are seeking ways to keep skin looking as youthful as possible, but as we age it’s only natural that our complexions show signs of life, from laughter lines to wrinkles around the eyes. Those looking for ways to minimise the appearance of fine lines and sagging skin have been raving about an under-£15 buy that they say has ‘done wonders for skin elasticity’ and has people ‘refusing to believe’ their real age.

The product in question is the iHerb California Gold Nutrition CollagenUP® Hydrolysed Marine Collagen Peptides with Hyaluronic Acid and Vitamin C which is available in a variety of sizes. The supplement is unflavoured and has been designed to slot into a busy lifestyle as it’s suggested users add one scoop per day to 6-8 ounces of water or juice and mix well.

Those wondering about the potential anti-ageing skin effects of oral collagen may be intrigued to read a 2023 meta-analysis published by MDPI, which is a peer reviewed open access journal. The study – a meta-analysis of 26 trial studies – showed that results indicated collagen ‘significantly improved skin hydration… and elasticity… compared to the placebo group’.

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iHerb’s collagen is available in a variety of sizes starting at 205g which costs £16.07 for a one-off purchase or £14.46 for those who choose to autoship and save. A larger 462g option is available for £34.17 (or £30.75 for autoship and save shoppers), while those going for the 997g bag can expect to pay £71.10 (or £63.99 on autoship and save).

Those seeking alternatives may wish to instead opt for the MYPROTEIN Marine Collagen Gummies which cost £12.99 for 30 servings. They’re designed to give ‘a fruity source of collagen, with added vitamin C and A to support skin health’ according to the brand’s website.

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from £14.46

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Elsewhere, the Vital Proteins Collagen Peptides Unflavoured Powder 567g is currently reduced at Holland & Barrett down from £49.99 to £37.49, representing a saving of 25%.

Back to iHerb, and fans of the brand’s California Gold Nutrition CollagenUP® Hydrolysed Marine Collagen Peptides have left rave reviews online. One said: “I have been using CollagenUP for over a year, mixing it into my morning orange juice. The combination of marine collagen and the built-in hyaluronic acid has done wonders for my skin’s elasticity.

“I am 43 years old, but when I meet new people, they consistently think I am at least 10 years younger than my age. My face looks plump, and the fine lines around my eyes have dramatically softened.”

A second raved: “My friends think I had work done. I started getting wrinkles and saggy skin on my neck that made me look way older than I felt.

“I’ve gone through three tubs of CollagenUP now. My friends genuinely thought I secretly had a cosmetic procedure or fillers done.

“They guess I am in my early 30s when I am actually pushing 45. My skin looks tight, hydrated, and completely refreshed.”

Meanwhile a third said people had taken years off their age whilst guessing after using CollagenUP, writing: “People refuse to believe my real age. I have been using this specific 464g tub for over two years now.

“I am 48 years old, but just last week a new co-worker guessed my age as 36. People refuse to believe my real age when I tell them.

“The texture of my skin has changed completely—it feels dense, bouncy, and the hollows under my eyes that used to make me look tired and old have plumped right up.”

It is worth noting that one deducted a star from their lengthy review, writing as part of it: “There’s is a slight change in the way my coffee tastes and it doesn’t completely dissolve.”

Despite this, another happy buyer said: “As my skin began to sag with age, I began taking collagen. It’s odourless and convenient, and the ingredients are easily absorbed, making it a high-quality product.

“I’ve been taking it consistently for several years. I’m in my late 50s, and I find it very effective.”

The California Gold Nutrition CollagenUP® Hydrolysed Marine Collagen Peptides is available on iHerb.

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