The DreamToys list for 2025 has dropped, and the experts say these 15 top toys will be the most popular this Christmas
If you’ve ever found yourself panic-scrolling for presents on 23rd December (no shame, we’ve all done it), the arrival of the DreamToys 2025 list is basically a Christmas gift come early, because it means you get an early heads up on what your kids will want to unwrap this year – even if they’ve forgotten to ask for it.
Each year, a panel of independent toy experts, from small local shops to the biggest chains, pick the toys they believe will be the ones kids beg Santa for. Think of it as the festive cheat sheet every parent secretly needs.
And this year’s list drops at a time when the UK toy market is having a major comeback. Spending is up, shoppers are heading back to real stores, and sales have jumped by 6%– the biggest boost since 2020. With parents now spending 12% more on gifts for their own kids, it looks like Christmas 2025 is going to be a big one.
So, what made the cut? Here are the 15 toys experts say will dominate wishlists this year, and direct links to help you add them to your basket with minimal effort…
1. Dress To Impress Mystery Model Dolls – £12.99
A hit with mini fashion fans, each doll comes with surprise outfits and accessories that encourage mix-and-match creativity.
2. Gui Gui Shimmer Deluxe Pack – £19.99 (now on sale for £16)
A sparkly, hands-on craft set for kids who love making things extra colourful and chaotic.
3. Hot Wheels Racing F1 Grand Prix Circuit – £79.99 (now on sale for £59.99)
A fast, looping racing track inspired by Formula 1’s biggest moments- expect loud cheers and louder crashes.
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4. Human Controller – £34.99
A silly, competitive party-style game where players control gameplay with their own bodies. Big energy, big laughs.
5. Jurassic World Primal Hatch T.Rex – £64.99 (now on sale for £44.99)
A hatching dinosaur toy that brings Jurassic World to life with sounds, movement and plenty of drama.
6. Marshmallow Madness – £19.99 (now on sale for £14.99)
Pure, ridiculous fun—this one’s all about launching squishy marshmallow-like pieces in family battles.
7. Mini Brands: Fill the Fridge Playset – £19.99
Perfect for the collector crowd, with tiny versions of real supermarket items to stock, sort and organise.
8. Monster Jam Smash & Bash Grave Digger RC – £49.99 (now on sale for £35)
An RC monster truck designed for high-impact stunts, flips and crashes around the living room.
9. One Piece ‘Going Merry’ Pirate Ship – £119.99
A detailed build for One Piece fans, tapping into one of the year’s biggest anime obsessions.
10. Peppa Pig Oinks & Snuggles Evie Doll – £29.99
A cuddly pre-school pick with Peppa-style sounds and a soft, huggable feel.
11. Pokémon Mega Evolution Elite Trainer Box – £54.99
A collector’s dream featuring exclusive cards and everything young trainers need to upgrade their game.
12. Speed Champions F1 Racing Cars – £22.99
A budget-friendly building set celebrating Formula 1’s 75th anniversary.
13. Sticki Rolls Sticki Rolluxe – £39.99
A craft gadget that lets kids create their own peelable stickers for notebooks, bottles and everything else they own.
14. Disney Stitch Ultimate Interactive Plush – £79.99
A super cute, animated Stitch toy with sounds and movements, ideal for older kids and collectors.
15. Wicked For Good Singing Dolls – £34.99 (now on sale for £26)
Inspired by the new Wicked film, these dolls sing and recreate key moments from the musical.
If these really are the toys topping Christmas lists this year, you might want to get ahead, because once December hits, the elves won’t be the only ones rushing.
