Superdrug Black Friday 2025 deals including better than half-price designer scents

Lots of fragrances are heavily discounted, and there are plenty of other deals to explore too

Black Friday is nearly here, bringing massive savings on almost everything imaginable. At this time of year, a well-chosen fragrance provides the perfect finishing touch to a seasonal outfit — and currently, Superdrug is offering better than half price on designer scents and other beauty products as part of Black Friday 2025.

The sale event includes a huge range of brands including Issey Miyake, Joop, Calvin Klein, Michael Kors, and more, so it’s the perfect time for a little personal indulgence or stocking up ahead of gift-giving season.

One of the best discounts is on Calvin Klein’s Eternity Moment eau de parfum. According to the brand, this perfume brings to mind sweet lychee, guava, passionflower, and musk. It’s currently 63% cheaper at £35 for 100ml, down from £96.

For a fresh and floral scent, shoppers could go for the Marc Jacobs Daisy Love Eau So Sweet eau de toilette. It’s reduced to £35 for 50ml, which is 53% off the usual £75.

Men’s fragrances are included too. One highlight is Versace’s The Dreamer For Him eau de toilette, which the brand describes as transparent, warm, and fresh. Shoppers can snap it up for just £24.95 for a 100ml bottle — 66% off its full £74 price tag.

There’s also Davidoff’s Cool Water Man eau de toilette, with notes of coriander, mint, lavender, and amber, the brand says. This scent costs £38 for 200ml at the moment, down from £84.

Aside from fragrances, there are significant savings on other items in Superdrug’s Black Friday sale. One top deal is the Erth Beauty Air Brush Revolutionary 5-in-1 Airflow Hair Tool, reduced to just £55 from its usual £249 price. The brand says it’s designed to replace blow dryers, round brushes, straighteners, and curling irons to deliver a perfect salon blowout with minimal effort.

Shoppers can also pick up Erth’s Hydra Glow LED therapy set for £89.99 (was £265), which uses a mask fitted with LED lights to refresh and rejuvenate skin.

Elsewhere, Boots is running its own Black Friday sale with deals across fragrances, beauty, electricals, and more. Top discounts include the Philips Lumea 8000 hair removal device for £349.99 (down from £509.99), the Versace Eros eau de toilette 100ml for £45.50 (down from £91), and the Remington Shine Therapy hair straightener for £24.99 (down from £79).

LookFantastic has also launched discounts on several products including Estee Lauder’s Advanced Night Repair Serum 30ml for £55 (down from £65) and the Nutritious Melting Soft Creme/Mask Moisturizer for £29.50 (down from £43). The brand is set to roll out even more deals closer to Black Friday.

Back to Superdrug, many shoppers are happy with their purchases. One bought the Calvin Klein Eternity Moment Eau de Parfum, and left a review on the Superdrug website: “Lovely perfume, friends have said how nice it smells and it lasts throughout my nights out. It is also a big bottle which will last me a good while. Delivery was prompt and perfume was well packaged.”

Another snapped up the Erth Beauty Air Brush Revolutionary 5-in-1 Airflow Hair Tool, saying: “Amazing product with such an affordable price. This brush is 10/10 recommended. My favourite purchase of the month.”

A third praised their experience with Superdrug after buying the Versace The Dreamer For Him eau de toilette, leaving a five-star review: “Can’t complain on anything, great sale price product, easy to order, and super quick to collect.”

Other customers left feedback on their purchases, with a buyer of the Davidoff Cool Water eau de toilette saying: “Classy, aquatic old school scent. One of my first cologne pickups in high school and I still wear it to this day. Projection is okay, although not like the older bottles. Bottle is nice, and great bang for your buck.”

A second bought the Marc Jacobs Daisy Love Eau So Sweet and said: “I love this scent! Like all of the Daisy perfumes, it has a super cute bottle and is on the pricey side. The only down side, I don’t think the scent lasts too long.”