A clip on TikTok has taken shoppers by the storm after it revealed how you’re able to get your hands on an iconic designer winter accessory for a fraction of the price
Social media users were left speechless after they found that popular designer winter accessories were on sale at a popular high street discount retailer for a bargain price.
TK Maxx is popular among thrifty shoppers, who can get their hands on designer items without having to splash the cash. Now, a latest addition to its winter collection has taken the internet by the storm, after bargain hunters spotted viral Coach winter accessories — without the steep price tag.
The budget-friendly discovery was shared by Saraeya on TikTok to tell others about the deal that seems too good to be true in Nottignham, and just in time for Christmas.
In a TikTok video, the shopper said: “Coach has landed at TK Maxx. I’m obsessed!”
While perusing the store, the thrifty shopper found a range of warm scarves full of the iconic Coach print. Usually, these scarves can be sold by the designer for an expensive £130. Yet, the TikToker found them on sale for just £29.99.
Popular designs to look out for include the iconic beige print, as well as a similar design in monochrome. She also spotted matching scarves and hats, perfect for the cold weather. She added: “TK Maxx has some gems in at the moment.”
The hit clip gathered a huge 2.9 million views, and fellow social media users were left impressed. They flocked to the comments to share their excitement. One commented: “STOP I CANT KEEP GIVING ALL MY MONEY TO TKMAXX.”
A second user was trying not to go straight to their nearest branch, and said: “I think imma stay home I gotta learn to not splurge on everything I see that I want.”
A third added that the scarves would be “such a good Christmas present.”
This isn’t the first time TK Maxx has stocked Coach products at a fraction of the price. Earlier this year, the high-street retailer went viral after it was spotted stocking a stylish gold bracelet from the luxury brand.
TikTok user Georgia May (@georgiamayy97) shared footage after discovering the sought-after accessory at TK Maxx. She highlighted her find with the caption: “TK Maxx just gets better and better.”
In her video, she showcased a parcel containing two TK Maxx products – a Coach bracelet and a pair of Coach earrings. In the clip, the bracelet, which comes with a branded dust bag, is shown to have a price tag of £29.99, with its RRP listed as £63.
The TikTok video became an internet sensation, racking up over 122k views and more than 5,000 likes. Excited TK Maxx shoppers expressed their enthusiasm in the comments section; one user commented: “I saw that! Still in shock.”
A second wrote: “I got the best Coach bracelet from TK Maxx last week!!! So chuffed.” A third shopper added: “Girl I got so much Coach from TK Maxx so good isn’t it.” A fourth excited customer said: “Love TK Maxx,” while another said: “Coach is THE TK Maxx brand. They been having it for cheap for yearsss.”
However, other commenters claimed they’d been unable to find the bracelet – or any Coach jewellery – on the TK Maxx website. One said: “How did u find it on the website it doesn’t let me”, while another wrote: “I can’t see coach on the filter list either.”


