‘What I like most is the glow it gives. My skin looks fresh, soft, and hydrated almost right away’
Finding a skincare product that genuinely delivers on its promises can feel like searching for a needle in a haystack. With countless creams claiming to transform your complexion, it’s often worth paying attention to the products that shoppers can’t stop buying.
One moisturiser that has certainly caught beauty fans’ attention is Tatcha’s Dewy Skin Cream, which, according to the brand, sells every minute. The cult-favourite formula has also racked up an impressive 4.8-star rating from more than 7,200 reviewers, with customers praising its ability to leave skin looking hydrated, plump and glowing.
The rich moisturiser promises to deeply nourish the complexion while helping to reduce the appearance of fine lines and strengthen the skin’s moisture barrier. The formula is powered by Japanese botanicals, which Tatcha says are clinically proven to reduce the look of dry fine lines in as little as two weeks.
The brand also points to clinical testing to support its claims. In a study involving 36 participants, the cream was found to visibly reduce the appearance of fine lines and improve the skin’s barrier function, helping lock in moisture.
According to the results, 100% of participants experienced an immediate improvement in skin plumpness and radiance after one use, while all also showed an all-day improvement in skin barrier function. And after one week, 86% agreed that the cream works well with makeup.
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From £26
Tatcha UK
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A rich, moisturising cream with plumping hydration and antioxidant-packed Japanese purple rice for a dewy, healthy glow.
The Dewy Skin Cream is available in three sizes, ranging from 15ml to 75ml, with prices starting at £26 and rising to £97. Shoppers can also opt for a refillable 50ml pod (£65), making it a more sustainable option for those who already own the original jar (£69).
For more skincare finds, COSRX has just launched its Blue Peptide range via Amazon this week. The Blue Peptide Bakuchiol Plump Glow Serum (£27) and Blue Peptide Bakuchiol Plump Bounce Cream (£28) combine bakuchiol – a gentler alternative to retinol – with copper peptides. These ingredients work together to help improve the appearance of fine lines while supporting skin elasticity.
Otherwise, Medik8’s new Total Moisture Daily Cleansing Gel (£29) offers a thorough cleanse without leaving skin feeling stripped or tight. The gel formula removes makeup, sunscreen, and daily impurities while helping maintain the skin’s natural moisture levels.
As mentioned, Tatcha’s Dewy Skin Cream has received great reviews from shoppers. This person shared: “This cream has quickly become one of my favourite moisturisers.
“It leaves my skin feeling deeply hydrated, soft and incredibly smooth without feeling heavy. My complexion looks noticeably more radiant with that healthy, dewy glow and it creates the perfect base for makeup.”
A second fan piped up: “The first time I tried this, my skin felt like it was being hydrated in a whole new way. It’s so luxurious and rich. I love its thicker texture and gorgeous scent. My dry skin cannot be without it; it’s so hydrating and calming. I will forever repurchase it.”
However, someone else noted: “I’ve been using Tatcha for a while now. I absolutely love every product. This cream is definitely heavier than water cream, so if you have mixed- oily skin, I would avoid it during summer or use it at night.”
On a brighter note, this Dewy Skin Cream shopper said: “It instantly plumps and hydrates my skin, leaving it soft, smooth, and glowing all day. The texture is luxurious and silky, and the scent is so gentle and pleasant. This cream has truly become my favourite, and I honestly can’t go a day without it.”
And someone else chimed in: “I am 47, normal skin, aging, wrinkles. . . and have been using products like Biotherm, Clarins. . . creams and their serums, recently by chance my daughter gave me the Tatcha cream (she is a teen and didn’t want to use it) and wow – I just the cream, without even any serum or anything – does wonders to my skin! My face is so much more refreshed, yes and smoother (maybe even less wrinkles??) – I came here to see what’s in it, she only told me it’s Japanese and ‘really expensive’ – turns out it is cheaper than anything I have used past years BUT it works better!! So 5 stars and a super happy recommendation!”


