Reviewers have fallen in love with DKNY’s long-lasting perfume which lasts days not hours, according to impressed testers

When it comes to perfume, everyone has their preferences. Perhaps you love everything vanilla, or maybe you’re all about citrus notes, but you’d be hard-pressed to find someone who doesn’t value long-lasting scents.

No matter your favourite fragrance, you don’t want to find yourself re-applying throughout the day. It’s for that very reason I’ve come to love DKNY’s 24/7 perfume, currently on sale for £36 from Debenhams. It’s a floral woody blend that packs a punch, and it’s the longest-lasting perfume I’ve ever tried.

If I spray the scent on a jumper (which I know you’re not supposed to do, sorry) the perfume lingers for days. It sits beautifully on the skin as well.

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Every time I wear it, someone notices the fragrance, and it’s not just compliments it brings me, but confidence too. I love knowing I smell fresh, which is why I’ve made the scent my go-to, even though it’s not my favourite. If this perfume was a person, you’d say it’s in your face, and I don’t mean that in a bad way.

It’s not that the perfume is overpowering, but it is powerful. The description says the scent ‘captures the unstoppable energy of the city that never sleeps,’ and it truly does. Granted, New York probably doesn’t smell of pink pepper, rose, and cedarwood, but it is a showstopper, just like this perfume and its eye-catching bottle.

By the looks of it, it’s also a crowd pleaser. Impressed reviewers have had lots to say, similarly praising the striking design and long-lasting scent. One fan said: “The scent is super lovely and one spritz LAST on me for two days!! The bottle is very cool too, I can’t recommend it enough!”

A second shared: “The packaging is wonderful quality. I do not own a perfume that smells or looks like this one. It has a woody/ floral smell to it. The scent does last a while on the skin. You only need two sprays for it to last,” and someone else praised: “It is a good perfume for daily use, it is not too strong, it lasts long throughout the day, approximately 8 hours and if I apply it behind my neck I can still feel it the next day.”

However, as the reviewer pointed out, the shape of the bottle means it’s not so easy to transport if you are on to go. “The only thing that does not convince me is that the bottle is not comfortable to transport if you carry in your bag,” they wrote.

Equally, it’s important you like the scent if you’re going to be smelling it all day. Someone thought: “This is a very rose-based scent. It has a good amount of pink pepper also, which is not my favourite note. I personally do not care for this fragrance as it leans very mature, but the packaging is gorgeous and it would be a great gift if collecting fragrances for the beautiful bottle.”

Pink pepper fans may also enjoy Molton Brown’s Fiery Pink Pepper perfume currently on sale for £112 and M&S’s Pink Pepper Eau de Toilette priced at £6. M&S also has a Pink Pepper gift set for £12.50, which includes a larger version, plus a mini.

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