If you have the Lidl Plus app, you used to have to spend £50 within a month to get a free bakery item – now, this has been reduced to spending just £10

Lidl has updated its loyalty app – and it means supermarket shoppers now have to spend less to get a freebie.

If you have the Lidl Plus app, you used to have to spend £50 within a month to get a free bakery item – now, this has been reduced to spending just £10. You still also get a reward when you spend £50 – instead, Lidl will now give you a free piece of fruit. The rewards for spending £100 and £150 remain the same, where you get a free product coupon.

We’ve asked Lidl for some recent examples of the items included in these reward tiers and we’ll update this article when we know more. You still also get a 10% off voucher for your next shop once you’ve spent £250 in a month. In addition to these rewards, Lidl Plus also gives personalised coupons based on your shopping habit – these need to be activated before you spend them – as well as more generic discounts for all users of the app, which don’t need to be activated.

Lidl Plus was launched back in 2020 and it’s gone through several changes since its introduction. For example, you used to be able to get £10 off a future shop when you spent £200 in one month – but this was changed to 10% off and increased to £250 in September 2022.

The latest update comes after Lidl recently shut down its old customer app and is now directing users to switch to Lidl Plus. As of last month, users opening the old app are greeted with a message saying: “The Lidl app is no longer supported. Please switch to the Lidl Plus app for greater savings and super perks.”

Lidl said the older app had provided details on offers and products along with store information. However, since all this information was also available on the Lidl Plus app, the decision was taken to archive the older app to make things simpler and more streamlined for customers.

In more supermarket news, Lidl recently introduced card-only self-service checkouts at some of its stores. The discount supermarket chain recently put up signs in one of its stores in Wallington informing customers that the self-service tills would only be taking card payments from now on. The sign reads: “Self-checkouts are now card only. You can still use cash at the till.”

Customers who want to pay with cash will need to queue at the manned checkouts. A Lidl spokesperson told The Sun it would keep cash payment options in stores where demand is highest however it did not confirm the stores which have – or are set to have – cashless self-service tills.

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