‘I asked AI to create me a personalised Traitors look and this is what happened’

Fashion writer Tiffany Lo used Google Gemini as her personal stylist and asked the virtual assistant where she could shop for The Traitors look from the high street

Fashion lovers, hear me out. Remember Cher’s iconic virtual closet on mid-90s comedy Clueless, where she effortlessly mixed and matched outfits with a tap of a screen? What felt like a futuristic fashion fantasy in the 90s is quickly becoming reality in 2025. From personalised styling suggestions to virtual try-ons, artificial intelligence is transforming how we choose what to wear.

As a fan of Claudia Winkleman’s outfits on The Celebrity Traitors, I asked Google Gemini to choose me some looks inspired by the game show – and yes, that includes the famous Spanx leggings (£68) that Claudia swears by, and I was able to shop for everything without leaving the house.

To use the AI-powered assistant, I selected a selfie from my photo library and uploaded it to the Gemini chat, typing ‘please reimagine me in The Traitors look’. The chatbot generated an AI picture of me in a stylish, all-black outfit that Claudia would no doubt approve of. It nailed the brief perfectly – Gemini dressed me up in a military-style black blazer, black high-neck blouse, black leggings, knee-high boots, and chunky jewellery for dramatic details.

Just like Cher pressing the button ‘dress me’ on the computer, I changed from a ‘jeans with a nice top’ to a Claudia lookalike. I was impressed by the virtual tool and loved how it kept everything in the background untouched. I then asked Gemini ‘where can I buy this outfit?’ – and it gave me a few options.

Gemini has put together a look that is chic, effortless, and consists of military-inspired tailoring, it said: “The key pieces you are wearing are: 1. A Black Double-Breasted Blazer with Silver/Metal Buttons. This is the most crucial piece and has a very strong “military” or “Balmain-esque” style. The buttons are prominent, often arranged in two rows.”

For that, Gemini suggested the Karen Millen Tailored Button Military Blazer, £159, in black. The fitted silhouette and silver buttons made a striking contrast that also complements the bold jewellery pieces.

For a more affordable option, Gemini said I could go for Finery London’s Collared Jacket, which is available at M&S for £79. With that, I could also get a Beauty Advent Calendar for £60 when spending £35 on fashion, home or beauty. The beauty advent calendar has 25 products worth a total of £330, including eight full-size goodies.

Moving on to the top, Gemini thinks that a black high-neck top adds a sleek, dark layer underneath the blazer. The New Look Black High Neck Bubble Hem Blouse appeared in my top search, it features a shimmery finish and elasticated bubble hem for a fluid feel, and it retails at £25.99.

For a more structured style, the Arrange structured jersey top with padded shoulder is another option I can consider. Priced at £85 at ASOS, it has seam detailing along the bodice as a soft touch to balance the more masculine shoulder pads.

The undeniably cool Spanx High-Waisted Seamless Leggings, £68, are the must-haves to ‘keep the look sharp’, and they’re available at Selfridges. Alternatively, the Shaping Leggings from Calzedonia, £34.99, are crafted from stretch fabric that flatten the stomach and slim the hips, creating a smooth silhouette.

As for the shoes, Gemini noted that black boots, likely lace-up, combat, or tall boots, ‘add to the edgy, utilitarian vibe’ for The Traitors aesthetics. The House of Braur’s Classic Leather Long Boots, £149.95, are handcrafted in Valverde del Camino, a Spanish region renowned for bootmaking, to deliver investment dressing for a lifetime of stylish wear.

La Redoute’s Leather Knee-High Boots with Notched Sole, are currently 50% off and have dropped from £140 to £56. They come with a 4cm block heel on a chunky platform, making them perfect for all-day wear.