Business Wednesday, Mar 25

Rather than relying on injectables like Botox, Emma Louise Connolly has found an affordable face cream that she says ‘has the same effect’ – and it’s on sale for £23

When it comes to reducing signs of ageing, most of us assume that, at some point, injectables like Botox are the only way to get rid of those fine lines and wrinkles. However if you’d rather avoid going under the needle, or prefer to try some less invasive options first, then Emma Louise Connolly’s skincare staple might be one for you.

The model was recently asked if she’d had any aesthetics treatments, and whilst she said she’d tried Botox in the past, her current face cream was working just as well. Showing off the Dr-Rejuall All Advanced PDRN Rejuvenating Cream on Instagram, she said it: “Gives the same effect [as Botox] but I can still move my face.”

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The PDRN Rejuvenating Cream contains advanced PDRN with 99% with pure salmon DNA, which helps to boost collagen production, repair tissue and accelerates skin cell turnover. The micro particles make it smooth and easy to apply, and it has a lightweight gel texture that’s fast absorbing so it’s comfortable to wear without feeling sticky or heavy.

It’s typically priced at £25.90 at Boots, making it a great affordable pick for your skincare routine. However, it’s now on sale down to £23.31 thanks to Boots’ current deals, which can be stacked to save you even more money.

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As well as the PDRN, the Dr-Rejuall Rejuvenating Cream contains niacinamide, panthenol, collagen and hyaluronic acid. This supports your skin’s barrier strength, comforts skin and improves everything from tone to elasticity, so your skin looks healthy and nourished.

Although it doesn’t freeze the muscles in the way that Botox does, the cream does help to plump and firm skin, reducing the signs of aging and preventing future lines and wrinkles from forming. If you do want something that’s designed especially to give a quick temporary fix, the Instant FIRMx Temporary Eye Tightener Easy-Wear Formula from Peter Thomas Roth is £39 and instantly tightens, smooths and lifts the eye area, reducing puffiness and fine lines.

Another great alternative is the Deep Lift Wrinkle Repair from Absolute Collagen which is £36 down from £45 and instantly blurs lines, smooths pores, and corrects texture. Or, for something that’s similarly priced to the Dr-Rejuall one, the Volufiline 92% + Pal-Isoleucine 1% from The Ordinary is just £19.50 is designed to target areas of your skin where volume has been lost, to help restore the fullness and make it look more youthful.

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