Garnier’s ‘chic and stress-free’ hair dye mask that works in 30 mins now £8

Garnier’s GOOD Permanent Hair Dye has a drip-free mask-like formula for easy application

Regular salon trips can be expensive and time-consuming, but an easier method is available for shoppers who are nervous about dyeing their hair and for those who haven’t changed their colour in a while. Garnier is a leading hair dye brand for a reason, promising ‘maximum colour performance’ while delivering glossy, healthy, and shiny tresses.

The GOOD Permanent Hair Dye is an easy way for beauty buffs to switch up their hair colour without laborious methods and mess. Available in 17 shades, it’s sold at Boots, Amazon, Superdrug and Sainsbury’s for £12 – although it’s currently on offer at Boots (£8), and on Amazon (£7.98).

The colour range includes variants of blonde, copper, brunette and black hues. The GOOD Permanent Hair Dye delivers 100% grey coverage with beautiful highlights and tones. It provides eight weeks of permanent coverage.

GOOD Permanent Hair Dye has a thick, mask-like texture and non-drip technology to prevent any messy mishaps. The formula does not contain ammonia, it’s vegan (with 90% natural origin), and it’s made with Shea Butter to condition locks.

To use, simply apply like a hair mask and leave it for 30 minutes while the colour develops. Follow up with the Silk and Shine conditioner, which is enriched with nourishing shea butter.

The GOOD Permanent Hair Dye formula is infused with a luxurious fragrance of sandalwood, goji berry and orchid, that will leave users feeling pampered and refreshed. The brand also has a ‘Virtual Try On’ feature on its website, where shoppers can see how a shade would look on them before buying.

There are alternative hair dye masks on the high street, one of which is Wella Professionals’ Care Colour Semi-Permanent Colour Mask. It’s sold at Lookfantastic for £16.70, and is available in six shades, including blonde, copper, espresso and brunette options.

Another option is the Glaze Colour Conditioning Gloss, priced at £15.99 at Superdrug. There are 15 shades available in varying blonde, copper and brunette hues.

However, Garnier’s GOOD Permanent Hair Dye is the market leader, with buyers crediting its easy application and coverage. In the reviews, a user said: “Love this product. Feels so chic and stress-free. As the product is cruelty-free. Thank you, Garnier, for always being considerate of the planet.”

Another customer commented: “Good colour payoff and left my hair very smooth and silky. Felt like no harsh chemicals and was easy to apply. The colour was perfect, I will definitely be repurchasing this. My new favourite go-to product for my hair.”

However, some users noted downsides, including one person who found the preparation process cumbersome: “I’m not overly keen on the way you mix this in the tub, it makes application a little messy and difficult, but the actual product itself is perfect! It smells nice. Gives great coverage and the colour lasts well.”

One beauty buff was more impressed, writing: “Lovely colour and went well over my greys. I love the simplicity of the product and how easy it was to use. The smell is nice, and it’s probably the least messy product I’ve ever used. Really like this!”

A final buyer added: “Been using this now for a while. Really like the coverage. Really easy to use and apply. Only takes 30 minutes to work. Really nice colour. Shea butter leaves hair nice and soft. Hair is nice and bouncy.”

The GOOD Permanent Hair Dye is available at Boots, Amazon, Superdrug and Sainsbury’s.