Run, don’t walk– Bella Freud is back with another M&S collaboration
Marks & Spencer is teaming up once again with one of Britain’s most sought-after designers, and this time, the collab is even bigger and better. The high-street favourite has announced its second range with London designer Bella Freud, launching online and in selected stores from today, Thursday 16th October 2025. Though looking at the offerings, we’re certain the range won’t be in stock for long!
After the sell-out success of last year’s debut, the new drop takes things up a notch, expanding from fashion into a full lifestyle collection that spans womenswear, lingerie, menswear, kids and homeware. It’s the perfect combination of M&S’ wearability and pricing, and Bella’s cult, tongue-in-cheek aesthetic.
Bella Freud, known for her iconic slogan knits (think 1970 and The Last Poets), has once again brought her unique quirk to this second collection. And with prices starting from £10 for accessories and going up to £300 for a coat, you’re getting her charm for a lot less than it would cost on her own website.
SHOP IT: M&S X Bella Freud Wham Bam Wool with Cashmere Jumper, £130
“This year’s collection is based on the idea of entertaining at home,” Bella says. “You want to be a bit dressed up and feel glamorous, but you also want to feel at ease.” The result? Pieces that feel both laid-back and luxe, or, as Bella puts it, “dressing down that’s dressed up.”
Bella’s latest line brings her signature word sweaters back to M&S, this time with a fresh set of phrases and a focus on luxury fabrics like 100% cashmere and wool with cashmere blends. The palette stays true to her roots: deep navy, black and cream, offset by autumnal brown and burgundy, with flashes of pink and green running through for contrast.
SHOP IT: M&S X Bella Freud Wham Bam Jumper, £130, Shirt, £120 and Trouser, £120
It’s a clever update of the pieces that made her a cult favourite on the British fashion scene: jumpers with personality that still slot seamlessly into everyday wardrobes. And considering her own jumpers retail for around £295, the fact that M&S is bringing her knit designs for £130 –better than half price– is a real treat.
For 2025, the range also expands beyond womenswear into menswear, lingerie, kidswear and home. The kids’ jumpers mirror the main collection, offering mini versions of the classic knits in sizes age 3–10– a smart move ahead of gifting season. Over in homeware, the designer’s playful sensibility comes through in ceramic nibble bowls, bold bedding sets and small details that add character to any room.
M&S is also keeping sizing inclusive, with the women’s range running from 6–24, knitwear in XS–XL and multiple leg lengths across trousers. The new silk shirts, pyjamas and tailored separates sit alongside the knits, rounding out a collection that feels grown-up but not boring.
Rare deal slashes ‘flattering’ M&S cardigan that ‘looks expensive’ to £4.50
SHOP IT: M&S X Bella Freud Women’s Dreamers Pyjamas, £50, and Cashmere Socks, £35
As we say, the range won’t be in stock for long, judging by how fast last year’s collection sold out, so make sure you’re speedy if you want to add something to your basket!
If you’re interested in other hot style collaborations, do check out Debenhams x Ashish’s collection with Kim Cattrall. Our fashion writer Faith says: “When Debenhams announced its latest Designer collaboration was with Ashish, I couldn’t wait to get my hands on it. When they announced the face of it was Kim Cattrall, well, you better believe I was counting down in my calendar to snap up some items from it.
Although the first look at the pieces has been around for over a week, the collection officially launched on the Debenhams website today, and everything is now available to shop.”
